CAM Caddie

Place-based DOOH · golf venue network

Golf hole inventory you can plan, buy, and reconcile.

For OOH specialists, sports media buyers, and programmatic teams: exclusive in-round video on each hole — with documented viewability, flight CSV exports, and click attribution. One IO across courses, not pro-shop phone tag.

  • Package by DMA

    Build reach across municipal, daily-fee, and private club venues in a market — standard, premium, and signature hole tiers with one spec sheet.

  • DOOH-grade measurement

    MRC-inspired viewability on banner and lower-third, dwell time, unique reach, and effective CPM on viewable — exportable for post-campaign reconciliation.

  • Fits your workflow

    Direct IO and multi-course packages today. SSP / programmatic guaranteed on the roadmap as network scale grows.

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Your hole, one screen

Flyover, par, yardage, sponsors, and start round — golfers stop flipping between apps before they address the ball.

CAM Caddie · hud

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Sponsors book holes & Leaderboards

Local businesses browse open holes or the Leaderboards TV slot, see pricing, and reserve a flight — you approve, they upload creative.

CAM Caddie · portal

Buyer pain points

What breaks in golf media plans — and how we fix it

Built for teams who already buy OOH, DOOH, and sports venue inventory — not for pro-shop brochure ads.

Your pain

Golf inventory lives at individual courses — no avails file, no unified spec, no single POP.

CAM network

CAM aggregates hole sponsorship across venues with one creative spec and consolidated flight reporting.

Plan impact

You can line-item golf DOOH next to billboards and stadium boards in the same plan.

Your pain

Cart GPS sellers quote “100% viewability” without definitions you can reconcile to MRC-style language.

CAM network

Documented viewability ladder, dwell, CTR, and CSV exports — plus UTM/redirect clicks without a pixel.

Plan impact

Post-campaign reports your client and finance team will accept.

Your pain

Multi-course golf packages mean operational overhead — not worth it unless reach justifies the work.

CAM network

Tiered hole map by market, list-rate bands, and a single point of contact for trafficking.

Plan impact

Pilot one DMA; expand footprint without renegotiating every pro shop.

Your pain

Static cart logos do not carry premium CPM story or emotional brand lift.

CAM network

Video lower-third on the hole flyover + banner unit — :15-class engagement window on banner video.

Plan impact

Justify premium vs $250/mo cart GPS inserts with attention metrics.

Your pain

Place-based often stops at impressions — hard to show downstream engagement.

CAM network

Server-side click redirect with utm_source=cam_caddie; sponsors verify in GA; you get CTR in POP.

Plan impact

Bridge brand and performance narratives in the same flight.

Your pain

No self-serve discovery, forecasting, or API — golf never enters programmatic plans.

CAM network

Media kit + avails on request today; portal inventory view and SSP integration on the product roadmap.

Plan impact

Start with IO; grow into automated buying as the network scales.

OOH & place-based teams

  • Add affluent, in-context golf DOOH without one-off course negotiations.
  • Compare effective CPM on viewable — not comparable to $10 social CPM.
  • Category controls and course-level opt-outs for brand safety.

Sports & sponsorship shops

  • Signature holes as ownable moments — analogous to stadium zones, with flight data.
  • Layer golf onto regional auto, financial, luxury, and healthcare plans.
  • Optional hospitality bundles via course partners (passes, events).

Programmatic & trade desks

  • Structured metadata: venue, hole, tier, DMA, flight dates (SSP path on roadmap).
  • First-party delivery logs suitable for audit — not publisher hand-waves.
  • High-attention, long-dwell environment vs elevator or roadside.

Why buyers come to us

Golf was place-based inventory nobody could put on a plan.

Cart GPS is fragmented and weak on measurement. Meta is cheap reach without venue context. CAM Caddie is the missing golf DOOH layer — exclusive SOV on the hole being played.

Inventory spec (what you are buying)

Hole-level units suitable for OOH, sports venue, and place-based plans — not a generic mobile pop-up.

Format
Hole flyover video + banner below + broadcast lower-third on video + click-through CTA
Exclusivity
One sponsor per hole for the flight — no rotation on that hole
Viewability (banner)
≥50% in view ≥1s display / ≥2s video; tab-visible gate
Viewability (lower-third)
100% of video frame in view ≥1 continuous second
Engagement
Clicks via tagged redirect; video quartiles; mean time-in-view (dwell)
Reporting
Flight-bounded CSV export — opportunities, viewable, rate, dwell, clicks, unique reach
Tiers (6-mo list anchor)
Standard $1.5k–$2.5k · Premium $2.5k–$4k · Signature $4k–$6k+ per hole
Terms
1 / 6 / 12-month flights (portal multipliers on list rate)

Direct IO

Multi-hole, multi-course packages by DMA. Creative trafficking + unified POP for the flight.

Private marketplace (roadmap)

Negotiated CPM / package rates as course footprint scales — aligned with SSP onboarding.

Agency & OOH concierge

Resell or plan CAM inventory inside client OOH and sports mixes — we handle publisher ops.

Effective CPM on viewable = flight spend ÷ (viewable impressions ÷ 1,000). Premium golf context — compare to exclusive SOV, not open-web display.

Delivery surface

What trafficking and reporting look like

Publisher operations (creative approval, checkout, sponsor dashboard) run on CAM — you work with us for avails, IO, and POP. No pro-shop chasing on your side.

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Reports sponsors understand

Clear numbers on views and watch time — the kind of report that makes renewals a lot less awkward.

CAM Caddie · reports

Sponsors & ads (iPad)

Sponsors book holes & Leaderboards

Local businesses browse open holes or the Leaderboards TV slot, see pricing, and reserve a flight — you approve, they upload creative.

You control what players see

Preview every sponsor exactly as it appears in the player app before it goes live on the course.

Reports sponsors understand

Clear numbers on views and watch time — the kind of report that makes renewals a lot less awkward.

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Sponsors book holes & Leaderboards

Local businesses browse open holes or the Leaderboards TV slot, see pricing, and reserve a flight — you approve, they upload creative.

CAM Caddie · portal

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You control what players see

Preview every sponsor exactly as it appears in the player app before it goes live on the course.

CAM Caddie · admin-ads

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Reports sponsors understand

Clear numbers on views and watch time — the kind of report that makes renewals a lot less awkward.

CAM Caddie · reports

Package economics

Model gross package value for a market pilot

Seller-side planning tool — adjust course mix, rounds, and fill rate to estimate IO scale. Request avails and CPM benchmarks for your DMA.

High-volume public; 25k–50k+ rounds/yr

Mixed par; full list-rate baseline (1.0×)

70%

~13 of 18 holes sold at list rate this season

Estimated gross sponsor revenue

$38,333

per 6-month season at 70% fill

Holes (70% fill)
$33,333
Leaderboards title sponsor
$2,500
Bar cart splash sponsor
$2,500

Full 18-hole bag at list: $47,619

Example per-hole list rate

$2,383 – $3,958

6-month list · 18 holes · volume-adjusted for 25,000 rounds/yr

Typical stack CAM replaces

$850/mo

Tee sheet, player app, tournaments, marshall tools, sponsor admin — not POS or cart GPS hardware.

~$201/mo less than that stack on the Club plan ($649/mo, tee times included).

Net after platform subscription

Sponsor revenue minus your CAM plan ($4,188$11,988/yr) and a 10% platform fee on gross ($3,833 this season).

Community · $349/mo
$30,312
Club · $649/mo
$26,712
Signature · $999/mo
$22,512

Estimates are planning figures, not a guarantee of sell-through.

Request avails, spec sheet, and sample POP.

Twenty minutes with our partnerships team: DMA footprint, tier mix, viewability definitions, and pilot IO structure for your client category.

Book a partnerships call

Talk to partnerships

OOH specialist, sports media buyer, programmatic lead, or reseller — share your DMA, client category, and flight timing. We will send sample exports and package options.

Typical response within one business day.

Real people, not a ticket number

You'll talk to folks who know golf ops — not a chatbot.

hello@camcaddie.app
Request avails